Who is Emma McBride?

Emma McBride is a true blue local. She grew up in Wyong, went to high school in Tuggerah, and her first job was in her family’s coffee shop at the old Wyong Plaza. For the past six years she has been the Federal Member for Dobell and understands and knows the needs of Coasties.

Member for Dobell, Emma McBride

6 May 2022



EMMA McBRIDE, who worked as a self-employed pharmacist on the Coast before she became the chief pharmacist at Wyong Hospital, where she worked for almost 10 years, specialising in mental health, is a passionate advocate for quality healthcare, close to home.


Her passion for first-class healthcare was evident when she joined the community fight to to save Wyong Hospital from privatisation in 2017 under the NSW Liberal Government, and she also successfully called for a Senate Inquiry to investigate the GP shortage across the Coast.


“I helped secure an MRI licence for Wyong Hospital,” Emma said.


“I’m also committed to improving aged care and protecting the NDIS.”


But Emma McBride’s commitment goes the full measure when it comes to healthcare – she has stood up for Australia’s 2.6 million carers. She helped her mum lovingly care for dad, Grant – former State Member for The Entrance - while he was living with Dementia. So, she knows how tough it is.


“This is one of the reasons I became an MP,” said Emma McBride.


“It’s so important to be able to give back to your community, if you are able to do so.”


“And representing the people of Dobell has allowed me to do this.


“Apart from representing my electorate I can represent all Australians because I’m Labor’s Shadow Assistant Minister for Mental Health and Carers.”


Unlike some people who pretend that healthcare is a priority Emma McBride has pulled up her bootstraps for the Central Coast, because she knows only too well that there is a GP crisis on the Coast. She knows only too well that Scott Morrison reduced the number of GPs in regional Australia, including the Central Coast, as part of his Medicare cuts. That’s why the Coast has a GP shortage and existing GPs are not taking on new patients, because they can’t cope.


Emma McBride has been a fierce advocate on the GP crisis issue for many years. She launched a petition, calling on the Health Minister to act, she played a key role in launching the Senate Inquiry into GP shortages in rural and regional Australia, and she’s spoken up about this issue in Parliament many times.


“A Labor Government will recognise the entire Coast as a priority area so local practices can recruit and retain more GPs,” Emma McBride said.


“Labor will also create 50 Urgent Care Clinics across Australia to take the pressure of hospital emergency departments. These clinics will be bulk billed so locals can get the healthcare they need.”


Emma is a passionate advocate for the NDIS, but she knows many Coasties living with disability have had their plans cut. She also knows how difficult it is to work with the NDIA to get the proper care they deserve. As of December 31, there were over 4500 NDIS participants in Dobell, making the north end of the Coast the 16th highest electorate in terms of NDIS participants.


“There is an urgent need to restore the NDIS so we can ensure a better future for the 4.4 million Australians living with a disability,” she said.


“Labor is committed to fixing the NDIS for the 504,000 participants who rely on the scheme. Under our plan, we will:


  • Lift the staffing cap at the NDIA, commit to urgently reducing insecure labour hire arrangements and add 380 permanent staff at the agency;


  • Streamline the planning process for better initial plans, and fix the planning pathway and appeals to make NDIS decision making more efficient; and


  • Stop the unfair cuts, and appoint a senior officer within the NDIS to tackle the issue of regional access.”

Way of Life


Emma continues the fight to put a stop to risky projects like PEP-11, which threaten our community, our environment, and local jobs. That’s why she launched a petition, calling on the Government to put an end to PEP-11 once and for all. She has also spoken up in Parliament on this many times, directly calling on the resources minister to do what’s right for people on the Coast, because she knew that this risky project would threaten the local environment, local marine life, and local jobs.


She was also a strong supporter of the Australian Coal Alliance (ACA), the Central Coast Community group who fought for twenty-five years to stop the Wallarah 2 coal project, which threatened to destroy the Central Coast’s major drinking water supply catchment area.


ACA campaign director Alan Hayes said “Emma stood in the trenches with the rest of the community to prevent the mine from going ahead.”


“It was the Liberal Government, both Federal and State, that hung the community out to dry by approving the mine,” Alan Hayes said.


“If it hadn’t been for the commitment of local Federal and State Labor members the community would not have won the fight.


“Emma is the type of local politician that you want representing you. Someone who grew up on the Coast and understands the people that she represents.”




Emma knows the Coast has a proud history of manufacturing, especially food manufacturing. She wants to make sure this continues so the Coast gets its fair share. That’s why she backs Labor’s Future Made in Australia Policy.

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